Magene Joins XDS Astana Team as Official Partner in WorldTour
- 12 Jan, 2026
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January 12, 2026 — The global smart cycling equipment brand Magene has become the official partner of UCI WorldTour team XDS Astana Team.
As the team’s Official Partner across four core smart cycling categories—GPS bike computers, smart trainers, radar tail lights, and heart rate monitors—Magene will supply professional-grade equipment and technical support for the team throughout the new season’s training and racing program.
Magene Officially Announces a Partnership with the XDS Astana Team.
Founded in 2015, Magene has been focusing on the development of intelligent cycling technology across both indoor and outdoor riding scenarios. The brand’s portfolio includes GPS bike computers, smart trainers, high-precision power meters, sensors, and smart bike lights, forming a comprehensive ecosystem designed to support structured training and performance analysis. Over the past decade, Magene products have expanded into more than 100 countries and regions worldwide, establishing the brand as a growing force in the global smart cycling market.
The partnership with XDS Astana Team marks Magene’s official entry into the elite tier of WorldTour team collaborations.
Sam Li, Vice President of Global Marketing at the Magene, stated:
“The XDS Astana Team is a world-class team defined by determination and competitive spirit. We are honored to become an official partner of the team, providing multi-category products and technical support. This partnership represents strong recognition of Magene’s technological capabilities and product performance.
In the upcoming season, we will work closely with the team, leveraging top-tier professional racing scenarios to continuously refine and innovate our products, helping riders achieve even stronger results. Through this collaboration, Magene aims to strengthen its presence at the highest level of global cycling, advance the professionalization of power-based training, and deliver smarter, more precise, and more efficient cycling experiences to riders worldwide through innovative, professional smart cycling solutions.”
Magene’s Global VP and General Manager of the International Business met with senior management of the XDS Astana Team.
As one of the 18 UCI WorldTour teams, XDS Astana Team has built a storied history since its founding in 2006, securing more than 400 professional victories and claiming overall titles in all three Grand Tours.
The team delivered a strong 2025 season, recording 32 wins and 72 podium finishes, significantly improving its position in the UCI World Team rankings.
“We are very pleased to welcome Magene as a new partner of XDS Astana Team. It is a young but fast-growing brand, ready to step onto the WorldTour stage and demonstrate its strong potential. I believe that opening new horizons through a partnership with a WorldTour team will make this collaboration not only productive, but truly successful. I am grateful to Magene for their trust in our project and hope that together we will enjoy a great 2026 season”, – said Alexandr Vinokurov, General Manager of XDS Astana Team.
Magene’s Global VP and General Manager of the International Business met with senior management of the XDS Astana Team.
As a prominent WorldTour team, XDS Astana Team has always pursued excellence and technological innovation. The addition of Magene’s professional smart cycling equipment will help the team enhance the scientific rigor of its training and the real-time monitoring of performance data.
For the 2026 season, the team will integrate Magene’s four core products throughout training and racing: the T500 Smart Trainer, L508 Smart Radar Tail Light, H613 Heart Rate Monitor, and the soon-to-be-launched C606 Pro Smart GPS Bike Computer. Leveraging its proprietary hardware and data analytics systems, Magene will provide riders with precise and efficient technical support, covering daily training, pre-race preparation, and competitive performance, enabling the team to further elevate its competitiveness on the professional circuit.
At the same time, Magene’s products will undergo the strictest tests on the professional racing stage. Insights gathered from real-world racing scenarios will be directly applied to product development, continuously driving improvements in data accuracy, device reliability, and intelligent training capabilities.
Leveraging the platform of the WorldTour，the pinnacle of professional cycling，Magene is poised to continue demonstrating its exceptional capabilities to audiences worldwide.
i wish i can get 1 trainer for my training and i want to train myself to be more powerful ?
Me gustaria obtener el trainer para mejorar mis entrenamientos en tiempos de lluvia y asi poder hacer mis entrenamientos en casa
Vamos Magene! Let\'s go with the best!
Would like to be their brand ambassador in East Africa...